Why a Good Site is the Best Tool in Your Van
Let’s be honest. Most tradespeople are flat out with actual work. You’re fitting kitchens, rewiring homes or fixing boilers. You are not sat there wondering what your website looks like. Fair play.
But here’s the thing. These days, your website is often the first impression a customer gets. If yours looks like it was built in the early 2000s, takes forever to load or doesn’t even work properly on a phone, you might be missing out on solid jobs.
If you’re a joiner, electrician, plumber, tiler, roofer or anything in between, this is for you.
People Are Checking You Out Before They Call
Think about it. Someone sees your van around town or hears your name from a mate. First thing they do? Google you. And if your site looks decent, shows off your work and makes it easy to get in touch, you’re already ahead of the game.
But if your site is slow, confusing or non-existent, they might move on to the next name on the list. No matter how good you are with your hands, a rough website can still cost you jobs.
Your Website Should Do the Hard Graft for You
A good website is not just there to look pretty. It should be working in the background while you’re on the tools, helping people find you, trust you and reach out.
The best trade websites do a few key things really well. They explain clearly what you do. They show off your work with proper photos. They let people get in touch quickly. They include reviews from happy customers. And they actually work on phones, because let’s be real, no one’s searching on a laptop anymore.
Basically, your site should act like your top apprentice who never takes a day off and always makes you look good.
Facebook Alone Is Not Enough
We get it. You’ve got a Facebook page and that’s where people message you. And that’s fine to a point. But having just a Facebook page is like having a toolbox with one spanner in it. It’s not enough.
Social media platforms change all the time. You are relying on an app you do not own. A proper website gives you control. It backs up your reputation and helps you show up on Google. And when it is done right, it makes your business look professional and trustworthy.
Local Customers Are Already Searching
Here’s something most trades don’t realise. People are already searching for the services you offer in your area. Whether it’s “boiler repair Bolton” or “kitchen fitter Chorley”, those searches are happening daily.
A well-designed website helps you show up in those results. Especially if it’s built with the right content and a bit of local SEO sprinkled in. That is something I help with too, by the way.
Let’s Get You Set Up Properly
You don’t need a flashy, complicated site with videos flying in from all angles. You need something clean, simple and built for people who just want to get the job booked in.
That’s where I come in. I design websites for trades that look the part, bring in leads and don’t cost the earth. Whether you need a site from scratch or yours just needs a good tidy up, give me a shout.
I’ll keep it jargon free, quick and honest. Just like you’d expect.
